Flt Tech Online Vendor Sponsorship Program

If your organization is looking for a new way to reach its aviation industry customers, becoming a Flt Tech Online sponsor offers a new, effective and economical alternative.

What is Flt Tech Online?

Flt Tech Online is an electronic source for news, information and analysis of new aviation technology and procedures that is delivered to its readers via e-mail each week. 

Since beginning publication in June of 2000, Flt Tech Online has developed a reputation for concise, balanced and knowledgeable reporting on aviation technology developments and operational advancements.  Equally important, Flt Tech readers know they are getting complete, up-to-date coverage about what interests them the most, and can be easily located and quickly digested.  

Advertising Trends

Many marketing experts believe that while traditional advertising has become more ubiquitous, it has also become less effective, and many advertisers are concerned about the cost of placing ads in conventional print media.

When these two important factors are put together it has caused many organizations to wonder if there isn’t a better way.  Flt Tech Online believes there is.

How Flt Tech Online Can Help Your Marketing Efforts  

Flt Tech Online helps its sponsors meet their marketing objectives in two ways: First, it presents interesting, worthwhile editorial content that its subscribers find useful and want to read.  Second, it effectively communicates messages that advertisers want potential customers to see and respond to.

Flt Tech Online believes its readers are the technology mavens and decision makers that sellers of aviation products and services need to reach – and this audience is growing daily. It includes:

• Airline and cargo carrier technical pilots, engineers, operational specialists and managers. pt to ensure that readers can use this technique to get as much
• Private business aircraft owners and operators.
• Fractional jet operators.
• Charter operators.
• Airport managers.
• Air traffic service providers.
• Aircraft manufacturers.
• Avionics and other aircraft equipment manufacturers.
• Information technology and communication service providers.
• Consultants.

Because of Flt Tech Online’s unique Web-based navigational design, its readers can quickly scan important news and follow links to further information on other sites for more details as desired.  When the news item comes from a Flt Tech Online sponsor, we attempt to ensure that readers can use this technique to get as much information as possible. 

And very importantly, Flt Tech Online sponsors will have their messages seen by Flt Tech Online readers over longer periods of time, and for a substantially lower cost, than is possible through virtually any printed publication.

Flt Tech Sponsorship Fees and Options

A sponsorship provides the following standard benefits:

• FYI Corporate Announcements – An insertion with your message in Flt Tech Online’s weekly news summary that will appear a minimum of eight times over the course of the year.  You may provide the ad copy or have Flt Tech Online draft a powerful, yet succinct message.  See the following example:

	Need a flight-deck CDU that can be paired with transponders from leading ATC/TCAS suppliers? Korry’s RT-1042 ATC/TCAS controller offers operators an exceedingly reliable ATC/TCAS controller with a 30,000-hour MTBF – the highest in it class – along with an LED display with life-of-the-aircraft longevity.  Click here for details.
	Interested in advertising in Flt Tech Online?  Contact Erik Haapala at: (763) 420-8067 or erik.haapala@flttechonline.com to find out how easy and cost effective it is to become a sponsor.

• Flt Tech Online Homepage Message – A  short, concise text message with a link to your website for additional information will appear for a minimum of eight weeks in the sponsorship section located on the right side of Flt Tech Online’s Home Page  (www.flttechonline.com).
• Weekly News Summary Sponsorship – A sponsorship identification, such as your company’s logo or short message with a link to your Website, will appear for a minimum of four weeks on the top of Flt Tech Online’s weekly news summary.
• News Section Sponsorship – A sponsorship identification such as your company’s logo or short message with a link to your Website, will appear for a minimum of eight weeks on the top of one of the following Flt Tech Online news sections in the weekly news summary:

   

  -          Communications

  -          Navigation

  -          Surveillance

  -          Air Traffic Management

  -          Information Management

  -          Cockpit Retrofits

  -          Safety

  -          Security

  -          Institutions

  -          In-flight Entertainment

  -          Flight Operational Control

  -          Airports

  -          Training

  -          Fleets

Optional Descriptive Product/Service Placement

For an additional fee, Flt Tech Online will create an “information piece” about a product or service of your choosing.  These items will provide educational information about your company’s product or service, and will be placed in a special sponsorship section where it will remain for a longer period of time than do regular news items.  In addition, a link can be placed in the FYI section of the news summary or in the sponsorship section of the homepage to draw readers to your material.

As another alternative, Flt Tech Online can create an in-depth “white paper” to educate readers about your company, your product or your service when useful.  These papers will appear in the Flt Tech Online sponsorship section for an extended period of time and can be used on your Website, in your brochures or given directly to potential customers.

Fees:

Flt Tech Online can accept check, bank transfer, or credit card (Visa, MasterCard or American Express).

For additional information please contact:

.

Erik Haapala

2025 Blackberry Lane

Wayzata, MN 55391

Phone:  (763) 420-8067

Mobile:  (612) 363-1132